
Atmosphere Core has announced the appointment of Shihab Mohammed as Vice President of Sales and Marketing. In this new role, Shihab will lead commercial efforts across seven resorts—three under Atmosphere Hotels & Resorts and four within the COLOURS of OBLU brand.
Bringing over 14 years of experience in luxury hospitality, Shihab’s background spans a range of commercial areas, including MICE, revenue optimisation, brand management, and strategic planning. His appointment is expected to support Atmosphere Core’s continued growth in the competitive Maldives tourism sector.
Michel Politano, Senior Vice President at Atmosphere Core, highlighted the significance of the appointment. He noted that Shihab’s talent for innovative initiatives, combined with his cross-functional experience, aligns perfectly with the company's forward-looking strategy. His insights into destination trends and strong network of industry relationships are expected to be valuable assets.
Shihab is recognised for his leadership in launching large-scale resort projects, including one of the Maldives’ largest properties with 470 rooms. Throughout his career, he has built high-performing sales teams and developed impactful commercial strategies in markets across Asia, Europe, and the Middle East.
As the Maldives tourism market continues to evolve with new resort openings and a growing guest house segment, Shihab brings a clear understanding of the challenges and opportunities ahead. He emphasises the importance of identifying and promoting each property’s unique strengths to remain competitive.
He also sees Atmosphere Core’s all-inclusive “Holiday Plan” concept as a standout offering in the region’s hospitality landscape.
Shihab holds an MBA from Sikkim Manipal University and a Bachelor’s degree in Business Management from Baldwin Methodist College. His experience and strategic mindset are expected to strengthen Atmosphere Core’s position in the Maldives and support its goal of delivering value-driven guest experiences.